Uncovering Our Innate Love for One Another

Daymaker originated with a project the founding team created while in their second year at the University of North Carolina.

The feeling then, as bright-eyed 19-year olds, is the thread that remains today: something more is possible in how we create connection through generosity. Daymaker isn’t “charity” the way we’ve come to know it as a society. The dollars, the gifts, the programs funded--those matter. And equally impactful is the light, potential, and goodness that giver and receiver see in each other through the act of giving.

In that spirit, giving becomes a vehicle for us to feel interdependence and shared humanity while shifting resources to those who need them. It becomes a way for us to experience being a part of something larger than ourselves. Giving in the Daymaker story–simply put– is a pathway to healing and kinship. 

Our Truth - We Believe...

  • People are good, and they long to be in greater expression of that goodness

  • Humans seek to feel belonging to each other and to something greater than themselves, and giving can be a pathway to doing so

  • No act of generosity is small, and each one creates a ripple beyond what we can see

  • Giving has to have a positive effect on the receiver and the giver - emotionally, physically, and spiritually

  • Every human has a gift for the world, and their gift will shine if the barriers are removed

  • People will embody these beliefs and live into their longings if they are given an accessible vehicle to do so

Our Platform - the Daymaker Offering

  • We run seasonal giving campaigns like Back to School and Holidays where employees can read about specific under-resourced children and purchase gifts from individual kids' wishlists.

  • Givers can also choose to make a financial contribution to the child beyond gifts, sponsoring unique interventions that are needed for that child or experiences like summer enrichment.

  • We make it easy to support the same child over multiple campaigns, and we share periodic progress updates throughout the year - so company employees get to make a long-term positive impact by partnering with Daymaker. 

Our Value - the Daymaker Difference

Help Heal Disparities Across Race and Class

We help redistribute resources from communities with an abundance to those in the most need.

Daymaker is an invitation to begin to heal what has transpired in the past.

Foster Meaningful Connections

Daymaker is built for teams to connect around their act of generosity.

Teams feel united following the specific local child they are empowering with gifts and financial support.

National Workforces, Local Impact

Run one company-wide initiative where employees can connect with kids in their local communities.

This shared experience boosts engagement and is perfect for remote workforces.

Simple and Easy to Run

Our team does the work - from page set-up, to drafting comms, and measuring engagement.

One person from your team hits send, and the magic happens.

Trusted Nonprofit Partners

We partner with over 50 leading 501(c)3 nonprofit partners serving children in high-trauma/high-poverty communities.

Your people can count on their generosity to create the most good.

Higher Employee Participation

With our digital platform, Daymaker campaigns see ~2x-4x higher engagement compared to fundraising campaigns or physical toy drives.

Engagement improves over time as each campaign builds on the prior, while inviting new employees into the giving fold.

Our Core Daymaker Team

  • Thomas Doochin

    Black Mountain, NC • May 15

  • Terron Ferguson

    Atlanta, GA • June 19

  • Brent Macon

    Atlanta, GA • February 18

  • Ashton Martin

    Atlanta, GA • June 19

Our Summer Squad (Go Tar Heels)

  • Isabelle McGoey

    New Orleans, LA • August 20

  • Khaki Loughran

    Atlanta, GA • March 1

  • Joe Benson

    Wilson, NC • March 17

Our Greater Collective

  • Lane Rankin

    Laguna, CA • July 6

  • Ghazale Johnston

    Charlotte, NC • February 22

  • Jack Wohlfert

    Charlotte, NC • January 27

  • Katie Dickerson

    Washington, D.C. • August 3

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